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Our DNA is advertising. Our metamorphosis is the way we are delivering creative, technology and analytics.

 

What is a creative consultancy and how is that different from an advertising agency?

A creative consultancy provides strategic planning through which marketing direction is defined and tactical execution is recommended. Our point of differentiation is that we curate ideas and expertise from any number of sources outside of the firm’s four walls.

When the strategic direction is approved, BAM develops the creative brief, sending it to specialists who have the expertise and resources to deliver for that specific assignment. Through the life of the project, BAM provides creative direction and project management to assure the final product meets the marketing objectives and is true to the brand experience.

What are Burk Advertising & Marketing core service offerings?

  • Insight & strategy
  • Brand stewardship
  • Creative direction
  • Engagement planning
  • Project management

What services are curated on behalf of clients?

  • Ideation, design, content & production
  • Technology & applications
  • Public relations
  • Marketing ROI measurement

 

 

Our Perspective:

Technology is a disrupter. Innovative companies understand this and adapt. We think that B2B is being replaced with P2P people-to-people because the work place can be anywhere and technology is always with us.